CURSE+
Streetwear Clothing Brand
***All visuals, concepts, and ideas were creative directed and/or executed by GARDNERstudio***​​​​​​​

THE GOAL:
CURSE+ is my own idea for a streetwear clothing brand that will be launching soon. Clothing is something I have always been passionate about, and designing clothing is something I've always liked to do and felt good at.
In creating this brand, I have solved a problem that I've always felt needs to be solved within the streetwear community. The problem was not knowing how rare the garment you got was. I developed a system to be transparent about the rarity of your piece of clothing. I will not be going into detail here, but it will be public when we launch.
A majority of these designs will say May 2023, but the launch has been delayed due to personal reasons.
SOCIAL MEDIA POSTS:
Each square above is an advertisement I designed for CURSE+ to post on Instagram. Each of the posts are aimed at being in a different style to be appreciated from the widest variety of people, while still being appreciated by my target market.
The very last one is my personal favorite, due to it's clean layout and reveal of the quantities of everything that's releasing.
""Don't be into trends. Don't make fashion own you, but you decide what you are, what you want to express by the way you dress and the way to live."
-Gianni Versace
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