Oswald Marketing
Designs and graphics for Oswald and some of their clients
Designs and graphics for Oswald and some of their clients
***All visuals were executed by GARDNERstudio***
FOR OSWALD:
My time at Oswald Marketing was initially spent with a lot of focus on the personal brand and visual identity. Maintaining brand consistency and standards was an integral part in my role, and creating graphics for that mission was a top priority. I contributed to an exponentially higher standard of design and helped increase our social media engagement by up to 5x.
My time at Oswald Marketing was initially spent with a lot of focus on the personal brand and visual identity. Maintaining brand consistency and standards was an integral part in my role, and creating graphics for that mission was a top priority. I contributed to an exponentially higher standard of design and helped increase our social media engagement by up to 5x.
Below is some work that I either totally designed myself (Setting the Pace social posts), or executed concepts from the Creative Director and/or Creative Specialist (Happy Labor Day social posts).
Mt Carmel Stabilization Group INC.
Marketing/Advertising Graphics
Marketing/Advertising Graphics
***All visuals were executed by GARDNERstudio***
FOR MTCSG:
Mt Carmel Stabilization Group INC. is a company that stabilizes the ground for new construction businesses, roads, and airports. My job at Oswald was to work closely with the Creative Specialist on ideas to elevate their social media presence with marketing graphics or informational graphics.
Mt Carmel Stabilization Group INC. is a company that stabilizes the ground for new construction businesses, roads, and airports. My job at Oswald was to work closely with the Creative Specialist on ideas to elevate their social media presence with marketing graphics or informational graphics.
Below are some of my favorite pieces for MTCSG, along with some video work that I volunteered to do that was done in either Premiere Pro or After Effects.
Town and Country Evansville
Marketing/Advertising Graphics
Marketing/Advertising Graphics
***All visuals were executed by GARDNERstudio***
FOR TOWN AND COUNTRY:
Town and Country Evansville is a Ford licensed dealership that sells new and used Ford cards, trucks, and SUVs. Working at Oswald, my job is to collaborate with the Creative Director on ideas for billboards and display ads to announce various things to potential new customers. I designed anywhere from general branding billboards/displays to specialized sales for specific vehicles that had a quick turnaround time.
Town and Country Evansville is a Ford licensed dealership that sells new and used Ford cards, trucks, and SUVs. Working at Oswald, my job is to collaborate with the Creative Director on ideas for billboards and display ads to announce various things to potential new customers. I designed anywhere from general branding billboards/displays to specialized sales for specific vehicles that had a quick turnaround time.
Below are some examples of my top picks for billboards and display ads that Town and Country used.
Goodwill
Marketing/Advertising Graphics,
Marketing/Advertising Graphics,
***All visuals were executed by GARDNERstudio***
FOR GOODWILL:
Goodwill is a nonprofit organization that operates retail stores selling donated goods to fund job training and employment services for individuals facing barriers to work. As the graphic designer at Oswald, working with Goodwill as a client involved some interesting ways to bring my work beyond digital (environmental design). This role also entailed going to the new Goodwill location in Evansville, measuring places where designs would be, having team meetings discussing ideas and concepts, and using Adobe Photoshop and Illustrator to execute functional designs.
Goodwill is a nonprofit organization that operates retail stores selling donated goods to fund job training and employment services for individuals facing barriers to work. As the graphic designer at Oswald, working with Goodwill as a client involved some interesting ways to bring my work beyond digital (environmental design). This role also entailed going to the new Goodwill location in Evansville, measuring places where designs would be, having team meetings discussing ideas and concepts, and using Adobe Photoshop and Illustrator to execute functional designs.
Below are my personal best pieces for Goodwill, which include the designs that will go on the main entrance, as well as a bus bench I designed to bring awareness to a new adult-education platform that Goodwill is launching called "Excel Center". I also made a set of display ads to match the Excel Center bus bench to attract potential attendees online.
King's Great Buys Plus
Marketing/Advertising Graphics
Marketing/Advertising Graphics
***All visuals were executed by GARDNERstudio***
FOR KING'S:
King's Great Buys Plus is a retail company that offers a diverse selection of home goods, furniture, and seasonal items at competitive prices, while prioritizing quality products and exceptional customer service. My role at Oswald gave me the opportunity to help advertise their great products and wallet-friendly prices to the masses.
King's Great Buys Plus is a retail company that offers a diverse selection of home goods, furniture, and seasonal items at competitive prices, while prioritizing quality products and exceptional customer service. My role at Oswald gave me the opportunity to help advertise their great products and wallet-friendly prices to the masses.
Below are two examples of ad campaigns I created for King's that promoted their new website, along with showcasing a sale they were running on appliances that had minor imperfections.
PC Quest Technologies
Marketing/Advertising Graphics, Print Design
Marketing/Advertising Graphics, Print Design
***All visuals were executed by GARDNERstudio***
FOR PC QUEST:
PC Quest is a computer IT company that specializes in providing technology solutions, including network management, support services, and custom software development for businesses. Oswald brought on PC Quest as a client after they saw my "Setting the Pace" graphics on social media. My responsibility was to make impactful designs that would encourage new customers to reach out to PC Quest to fulfill their I.T. needs.
PC Quest is a computer IT company that specializes in providing technology solutions, including network management, support services, and custom software development for businesses. Oswald brought on PC Quest as a client after they saw my "Setting the Pace" graphics on social media. My responsibility was to make impactful designs that would encourage new customers to reach out to PC Quest to fulfill their I.T. needs.
Below are two examples of projects I favored when designing for PC Quest. One of which is a flyer that would be printed and posted around the retail locations, and another is a set of display ads based on a video we created that emphasized to customers that PC Quest stops cyber attacks before they begin.
